Growing up in a first-generation household with traditional Guyanese roots, founder Alyssa Ashley, centered her routine around naturally effective ingredients, which became integral to her well-being.
Whether blending pomegranate extract and rosehip oil into moisturizers or spraying homemade magnesium spray and massaging her palms at night, she discovered that this blend of natural antioxidants and minerals delivered real, visible results in improving her mood and her skin.
She learned early on that skincare isn’t just a routine—it’s a lifestyle.
With nearly a decade of experience in lifestyle and consumer packaged goods, she recognized a gap in the skincare market for a brand that integrates inner wellness with outer beauty.
Thus, In Real Life Skin was born, with a mission to provide products that nourish, illuminate, and soothe.
Her mission is simple: promoting healthy skin, positive mindsets, and overall well-being.
Thank you for being part of this journey.
nourish
Our products replenish and support your skin barrier, promoting overall well-being for a balanced lifestyle.
illuminate
Experience the power of effective skincare that revitalizes and enhances your complexion.
soothe
Calm your skin and mind, creating moments of peace throughout your daily routine.
nostalgic + grounded
Timeless traditions is what keeps us rooted in experiences. Our brand evokes a sense of familiarity and comfort, reminding you of simpler times while keeping you grounded in the present.
good-for-you ingredients
We prioritize ingredients that work effectively and also kind to your body. Every product we create is infused with thoughtfully selected, high-quality ingredients that nurture your well-being inside and out.
confidence
Our products are designed to empower you to feel confident in your own skin. We believe that true beauty starts within, and our products support that journey of self-confidence.
wellness
Our products are designed with your holistic well-being in mind, blending physical health and emotional balance to support your overall wellness. Every step of your daily routine should feel like a step toward more radiant you.
transparency
We believe that you deserve to know exactly what goes into the products you use on your skin. That's why we are committed to being transparent about the ingredients we use, ensuring that each one is carefully sourced and backed by research.
